Protect Your Brand Integrity

Brand Protection for Fuels

What is a Fuel Authentication Solution?

Authentix fuel authentication solutions help oil companies achieve their revenue targets for branded and differentiated fuels by illuminating the supply chain to identify both intentional and unintentional fuel manipulation.

An effective solution uses fuel markers and analyzers, which can accurately identify minimal levels of dilution at any point in the supply chain. Typically, when the additive package is blended into a fuel, a very small amount of a unique marker (at concentrations lower than one part-per-million) is also added. In circumstances where the blending of a marker to an additive package is not possible or practical, it can be added at the terminal via manual addition or through automated injection systems.

Beginning with the manufacturer of the proprietary additive package, differentiated and branded products are monitored through the supply chain to the fuel terminals, then through the transport network, and eventually reaching each retail fuel station. The intent is to verify how petroleum products are sold. Because even minimal dilution of a fuel can be detected, Authentix is able to monitor the entire supply chain, ensuring the proper branded fuel is being delivered to the station and to the consumer.

With 20 years experience and over two trillion liters of fuel authenticated, Authentix has developed a number of best practices for a successful fuel authentication solution. The processes and procedures that go into a fuel marking program are custom-tailored to the unique requirements of each oil company via an interactive program design phase, followed by implementation and ongoing operations, including continuous process improvements.

Regular program reviews and audits ensure the solution is meeting or exceeding its stated objectives and return on investment.

Benefits of a Fuel Authentication Solution

Authentix helps you thrive in supply and distribution chain complexity, effectively combatting fuel fraud, dilution and diversion that can occur within the fuel supply chain.

Deploying this solution ensures that fuel products are delivered with integrity and are of the intended quality. In addition, our solution delivers:

  • Recovery of lost revenue due to sales of inferior fuels at branded stations
  • Lowered risk of customer dissatisfaction with poor quality fuels – delivering on your brand promise
  • Decreased air pollution and reduced vehicle emissions due to fuels with low additive content

Authentix, the authority in authentication, has been assisting oil companies for 20 years with advanced authentication solutions that help you effectively mitigate risk to promote revenue growth and competitive advantage.

How to Get Started?

Authentix works closely with customers to define business objectives, identify the potential sources of illicit activity, and examine their impact both monetarily and to the brand. A supply chain review is conducted by looking for places where controls are lax or missing or diluted fuels can get into distribution systems. To start the process, simply contact Authentix.