Brand Protection Solutions for Pharmaceuticals

Detect, identify and deter pharmaceutical fraud.

For pharmaceutical companies, the stakes surrounding counterfeit prevention are particularly high. Fake or tampered medications can lead to ineffective treatment, harmful side effects, or even fatalities, making anti-counterfeiting solutions for pharmaceuticals a critical component of patient safety and public health.

Implementing authentication technologies helps ensure that every product reaching a patient is genuine, traceable, and has maintained its integrity throughout the supply chain. These measures protect not only the end user, but also the credibility and legal standing of your pharmaceutical brand.

Authentix pharmaceutical brand protection programs help manufacturers detect, identify and deter pharmaceutical fraud. Authentix has been a trusted partner to the world’s largest global pharmaceutical companies for decades and protect 250+ million prescription drug products annually. Our advanced authentication solutions for the pharmaceutical industry provide instant in-field verification of authenticity and can also provide provenance information to trace products to confirm authorized regions of sale. With our end-to-end customized offering, we provide integrated solutions that enable pharmaceutical manufacturers to protect their products in complex supply and distribution chains.

Pharmaceutical Authentication Solutions with Authentix

Protect your pharmaceutical brand with authentication and anti-counterfeiting solutions from Authentix. When you partner with us, you get:

• Industry Experience–Understand authentication and regulatory requirements throughout the pharmaceutical development, trial and manufacturing lifecycles
• Comprehensive Offering–Multiple economic, flexible and appropriate brand protection options to suit business needs
• Proactive Innovation–Manufacture solutions in-house for control over security, quality and consistency
• Customer Centric–Produce the authentication interfaces, detectors and data information systems for effectiveness, security, speed and confidence

Authentix pharmaceutical authentication solutions feature advanced brand protection technology, including cutting-edge security films and labels with nano spectral features less than 1/10th the size of traditional holography. These customizable labels offer multi-color, 3D depth, vivid motion, and on/off image switching, displaying images beyond standard print resolution. They’re ideal for incorporating high-impact text, designs, endorsement models, or high-fidelity product images.

Strong brand protection for pharmaceuticals is a signal to the market that your brand is committed to quality, innovation, and the highest standards of patient safety. In a landscape where trust and traceability are paramount, robust anti-counterfeiting measures aren’t optional—they’re a key driver of long-term brand equity and competitive advantage.

If you’re ready to learn more about how anti-counterfeiting and authentication solutions for pharmaceuticals can safeguard your brand, schedule a consultation with our team of brand protection experts today!

A 5-Step Risk Assessment Strategy

How much are you willing to risk–life, revenue? Read our whitepaper for the pharmaceutical brand owner who wants to minimize counterfeiting risks with the right authentication program.

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