ONLINE BRAND PROTECTION FOR SPORTS & GAMING

Through our global network and expertise in intellectual property protection, Authentix helps sports & gaming brands prevent losses from counterfeit goods and safeguard their reputation

PROTECTING SPORTS & GAMING BRANDS FROM ONLINE COUNTERFEITING

Nearly a third of all software in use is pirated, with particularly high piracy rates for Android and iOS games. Counterfeit game consoles make up nearly 25% of the $140 billion U.S. counterfeit technology market. Authentix protects technology brands through online marketplace and rogue website monitoring, cease and desist letters, takedown notices, investigations into piracy networks, and pre- and post-litigation support. Our team also tracks counterfeit gaming consoles and infringing merchandise using logos or characters from games.

The content media industry is projected to lose over $100 billion to piracy by 2027, primarily through streaming piracy and illegal sharing of subscription passwords. Authentix monitors marketplaces and rogue websites, issues takedowns, and investigates piracy networks globally. Our work has supported leading entertainment companies and produced studies on piracy monetization and malware presence cited by WIPO.

The global counterfeit trade in toys and collectibles exceeds $30 billion annually, involving infringements of copyright, trademarks, designs, and fraudulent certifications. Counterfeit toys may also pose health risks due to harmful chemicals. Authentix monitors online marketplaces and social media for counterfeit toys and collectibles, including board games, model cars, jerseys, figurines, and game-used equipment.

Authentix serves a broad client base across entertainment, sports, and gaming industries, including game developers, content media companies, sporting goods manufacturers, and anti-counterfeiting coalitions. Our work spans monitoring e-commerce platforms, tracking pirated content, supporting litigation, and identifying rogue actors sustaining the global piracy ecosystem.

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