01Jun

How Can Brands Fight Online Fraud in an AI-Driven World?

As e-commerce and direct-to-consumer engagement continue to grow, fraudsters are exploiting trusted brand identities to deceive shoppers into purchasing counterfeit goods, sharing payment details, or engaging with fake promotions. The rise of AI-enabled online fraud has made these schemes faster, more convincing, and easier to...
24Apr

Important Considerations When Implementing Large-Scale Brand Protection Programs

Practical guidance for brand owners planning a major launch or redesignBy Kent Mansfield, Chief Sales & Marketing Officer, Authentix Large-scale brand protection engagements are often complex, lengthy, and high visibility. They can sometimes feel like a road to nowhere, yet when approached with rigor, realism, and...
21Apr

Your Passport to Protection with PICO secure™: Where Trust Travels

Passports are equipped with a multitude of security features to prevent counterfeiting and ensure the authenticity of travel documents. In today’s threat landscape, passport security features must deliver overt, tamper-evident protection while supporting seamless integration into polycarbonate data pages and secure document workflows. Governments, passport integrators and high security printers now demand solutions that combine Level 1 public verification with nanoscale resistance...
15Dec

PICO secure™: Next-Gen Optical Security for Embedded Document Security

View in PDF format here. Why are PICO secure™ OVDs Easy to Identify by Frontline Law Enforcement and Border Control? Authentication and visual confirmation of travel documents upon crossing borders is of utmost importance for national security. Optical Variable Devices are part of a larger set...
22Sep

Next Generation Authentication Technologies to Secure Your Supply Chain

Modern supply chains are increasingly vulnerable to counterfeit goods, which not only harm brand reputation and lead to significant financial losses but also pose risks to public safety and impact economic stability. The swift digitalization of the global economy, combined with the dominance of ecommerce...