08Jul

Winning the Battle Against Counterfeit Apparel

In the retail and fashion industry, originality and brand loyalty are everything. With the quantity and quality of counterfeit products on the rise, the need for innovative brand protection solutions is critical for apparel and footwear brands. According to OECD (Organization for Economic Co-operation and...
05Jun

Safeguard Your Brand with Authentix Online Brand Protection

Authentix Online Brand Protection combines cutting-edge technology and expert analysis to reduce online infringements and counterfeits by up to 90%. Watch the video to learn more: Ready to take action against infringing listings with Authentix Online Brand Protection? Schedule a consultation with our team today.
21Nov

Q&A on Intellectual Property Protection & Enforcement

By Bharat Kapoor, Vice President, Online Brand Protection, Authentix The International Anti-Counterfeiting Coalition (IACC) recently asked our VP of Online Brand Protection, Bharat Kapoor, his thoughts on intellectual property protection and enforcement and here's what he shared: What are the top 2 challenges in IP enforcement...
26Oct

Digital Avatars and the Perils of IP Infringement

By Bharat Kapoor, Vice President, Online Brand Protection, Authentix One of the visible recent trends online has been the rise of realistic, AI-generated celebrity avatars. These may take myriad forms (from 3D animations to chatbots) and are generated using a variety of AI technologies (including...