World BI 10th Brand Protection Congress Europe


  • DATE

    October 16 - 17, 2024

  • EVENT

    12:00 am

  • LOCATION

    Nice, FR

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Description

Embrace the opportunity to learn, collaborate and contribute to the advancement of the European brand protection industry. The European Brand Protection Congress offers innovative sessions from industry leading speakers on topics including digital brand protection, brand monitoring, product authentication, and online brand protection. Authentix is a VIP Meeting Partner at this event.

Overview

 

Attending Authentix Team Members

 

Mike Consterdine, Account Development Manager for Brand, Authentix

Mike Consterdine has been involved in the Brand Protection industry for nearly 15 years, helping brands secure their products through protection and enforcement of their IP portfolio. Having worked as an external investigator for a number of global luxury and apparel brands, Mike also developed and managed the international enforcement program for a leading consumer electrical appliance manufacturer.

Using his wealth of knowledge in the field he is able to consult brand owners on best practices in anti-counterfeiting and anti-diversion programs. Representing Authentix, Mike will be able to outline how secure product marking enables authentication and traceability, whilst online to offline brand protection enables business growth.

Mike explains that Brand Protection is “a passion as well as a profession, protecting people is the reason. Whether you have counterfeiting, diversion or fraud issues, it’s key to be proactive and collaborate with your network to be successful in any Brand Protection program.”

Email Mike to learn more and set up a meeting: mike.consterdine@authentix.com

Jon Barker, Program Manager, Digital Operations, Authentix

Jon Barker brings nearly 10 years of experience in brand protection and government excise revenue protection solutions. Working across sales, marketing, solution engineering, digital operations and program management provides Jon a holistic understanding within the brand protection industry.

Jon’s career in brand protection began working for a major, international hologram manufacturer, furthering his experience in track and trace solutions, online brand protection, security labels, and brand licensing. Representing Authentix, Jon also has expertise in adding chemical taggants, specialist inks and reading devices, consumer engagement, NFCs and RFIDs.

Email Jon to learn more and set up a meeting: jon.barker@authentix.com
 

Sten Bertelsen, Senior Vice President, Strategy & Corporate Development for Authentix

Sten Bertelsen is responsible for the creation and execution of strategic partnerships, alliances, and acquisitions to grow the Company. He assists augmenting the sales and delivery capabilities across Authentix through external resources for long-term growth and value creation.
Sten joined Authentix in 2014 as SVP sales and business development and has served as SVP corporate development and SVP EMEA. Previously he spent 13 years with SGS Société General Surveillance in different senior leadership positions including Head of Innovation and managed the Brand Protection and supply chain security businesses. He worked in corporate finance, mergers and acquisitions with Merrill Lynch, Citicorp, Hill Samuel in New York, London and Sydney.

Sten holds a Master of Science in Risk Management from Southampton University, has an MBA from New York University Stern School of Business and BA Honors degree from Exeter University and an Accredited Counter Fraud Specialist from Tyneside University.

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