Winning the Battle Against Counterfeit Apparel
In the retail and fashion industry, originality and brand loyalty are everything. With the quantity and quality of counterfeit products on the rise, the need for innovative brand protection solutions...
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When Do Dupes Dupe? The Challenges of Taking Down Copycat Products from Online Platforms
In In recent years, a major problem confronting brand owners has been the rise of “dupe” products on online platforms. Driven by millennial and Gen Z influencers and consumers, the...
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Authentix Powers Fastex’s Groundbreaking Crypto Banknote with Next Generation Security
Fastex Launches FTN-Backed Collectible Currency Notes
Secure and ultra-fast trading platform Fastex recently announced the release of a series of collectible currency notes, each backed 1:1 by FTN token, the...
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LumaChrome® Colour-shifting Film
This paper introduces the Authentix LumaChrome® optical thin film, based on the optical interference characteristics of deposited thin films for high production manufacturing. LumaChrome has been used to authenticate banknotes...
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HOT News Highlights Authentix in August Edition
We’re proud to be featured in the August edition of Holography & Optical Technology (HOT) News, a leading publication spotlighting innovation in optical security and authentication.
In this issue, our...
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Kevin McKenna Featured in Authentication & Brand News Interview
We’re proud to be featured in the September edition of Authentication & Brand News™.
In this issue, our CEO Kevin McKenna shares insights on Authentix’s strategic evolution—from its origins in fuel...
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