Pharmaceutical Case Study
Counterfeiters threaten $1 billion pipeline of medicine. You are your company's brand protection manager. Counterfeit copies of one of your major pharmaceutical brands turn up in the U.S. market. You have no security measures in place to allow patients or inspectors to tell the real stuff from the fake. Consequently, $1 billion worth of your...READ MORE
What Defines a Successful Fuel Authentication Solution
By Kristi Browne, Senior Vice President, Services, Oil & Gas, Authentix Certain operational functions and services are essential for an end-to-end fuel authentication solution that helps you mitigate risks to maximize revenue and gain a competitive advantage. Protecting your brand is critical to thriving in today’s complex supply and distribution chain. When your branded fuel...READ MORE
Is it Worth the Risk?
As long as you know the risks and can bridge the gaps… Whether you're a superhero or a pharmaceutical manufacturer, risk is unavoidable. It can't be ignored, but it can be managed. One of the biggest risks you face involves counterfeit medicines. They are a $200 billion annual business—that means they are the largest segment...READ MORE
Downstream Fuel Manipulation: Protecting Your Brand
By Chad Crouch, Vice President, Authentix. Fuel manipulation can have a major impact on your revenue and brand reputation (and you might not even know it’s occurring). Fuel integrity is a key component of brand protection for oil and gas companies distributing fuel to its consumers. Unfortunately, fuel manipulation is a widespread problem that can...READ MORE
Life is better with the Right Authentication Strategy
Establish “authentication empowerment” with an end-to-end, customized program that instantly authenticates suspicious medicines, when and where it matters most. By: Chad Crouch, Vice President of Sales, Authentix, Inc. If you doubt that the counterfeiting of pharmaceutical medicines is a monumental problem, take a look at these statistics: counterfeit pharmaceuticals are now a $200 billion annual...READ MORE
Coral Gas Introduces a Molecular Marker into its LPG Product to Combat Illicit Dilution in Greece.
Developed by Authentix, the system is the first of its kind to be adopted by an EU-member state. Liquified petroleum gas (LPG) is a Greek success story. In recent years, Greek consumers have increasingly switched to LPG, using it both as an automotive fuel and a heating fuel, due to its lower price compared to...READ MORE
Instant authentication of your pharmaceutical products. Go from Zero to Hero in Weeks.
With the right partner, you can design and implement an end-to-end, customized authentication program and put it to work quickly. By Andrzej Hornostaj, VP Brand Solutions, Authentix, Inc. If you were part of the pharmaceutical industry in 2002, you will remember the Procrit® counterfeiting case. If you weren't, here's a brief recap: Procrit, a clear...READ MORE
Blockchain in the Oil Industry: Insights shared at the UEIL Annual Congress
By Dr. Phil Forshee, Senior Principal Scientist, Authentix. Speaking at the UEIL Annual Congress in Budapest, Hungary on October 25, 2018, I was honored to share my insights in “Building Trust in the Supply Chain - An Introduction to Blockchain.” Since its introduction in 2008, blockchain has taken the world by storm as the underlying...READ MORE
They might not want to admit it, but even superheroes need a plan. And let's face it—they're people of action, not necessarily the best planners. If they're lucky, they have a sidekick who can take care of the planning and preparation of things, so their mission is a success. Think about Green Hornet for a...READ MORE
Discover the Right Authentication Solution that will Save Time, Millions and Lives.
Time is never on your side when your pharmaceutical product is counterfeited and your brand reputation is at stake. By: Cheryl Smith-Johnson, Brand Marketing Manager, Authentix, Inc. The World Health Organization recently passed along some pretty alarming news: it cited statistics claiming that global sales of counterfeit pharmaceutical products could top $75 billion this year....READ MORE
Republic of Zambia seeing significant return on investment after beginning to enforce its fuel authentication program.
In recent years, the government of Zambia became aware they had a problem with illegal fuel dumping and/or adulteration. In fact, Zambia’s Energy Regulation Board (ERB) estimated that these activities were depriving the government of 81 million dollars USD per year in fuel tax revenue. To determine what fuel products were being manipulated, and where...READ MORE
SLAM the counterfeiters and become your company’s Authentication Hero!
Batman's a guy with some pretty awesome super powers. And, without doubt, a very cool ride. But maybe you didn't know that he never learned how to tune up the Batmobile. So until his trusted partner Robin came along, the Batmobile spent most of its time gathering dust in the Batcave. Public transit is no...READ MORE
6 tips for Selecting the Right Brand Protection Authentication Partner
If your pharmaceutical products haven't been counterfeited yet, someone will probably try to soon. That's why you need the right authentication partner. By: Atul Srivastava, VP Channels & Partners, Authentix, Inc. 2012: The makers of the cancer-fighting medication Avastin notify physicians that a counterfeit version of the medication has been discovered that does not contain...READ MORE
Elevating Your Brand Protection Strategy with Multilayered Security Solutions
By: Jeff Conroy, Chief Scientist, Authentix Many companies are thinking more broadly about how to implement coordinated anti-counterfeiting, anti-diversion strategies across their brands and throughout different regions of the world. Just as tamper-evident seals on bottles of pills and liquid formulations became more common due to a tampering scare in the 1980s, attitudes toward anti-counterfeiting...READ MORE
Inspector Led Authentication’s Contribution to Brand Protection Programs
By: Andrzej Hornostaj, VP Brand Solutions, Authentix Identification of an at-risk product and implementing an authentication solution is not the end of the story, it is just the beginning. Constant inspection of the product in the supply chain and marketplace is required to ensure useful actionable insights is generated to minimize counterfeit and diversion practices...READ MORE
Technology Progression in Fuel Marking
Stop Fuel Smuggling Series By: Jeff Conroy, Chief Scientist, Authentix Branded fuel suppliers began to use colorants in the 1950’s as a means to indicate fuel type, grade, or brand in the downstream petroleum industry, and this approach continues with wide-spread acceptance today. As fuel taxes and subsidies came into use around the globe, it was...READ MORE
Responsible Fuel Supply Chain Management Just Makes $ense
Illegal Fuel Trade, Supply Chain Integrity and Technology By: Erwin Dorland, Advisory Program Delivery Manager, Authentix When addressing the problem of fuel smuggling or fuel fraud, responsible fuel supply chain management isn’t just a simple question of doing the right thing – it makes financial sense. Responsible management and minimising risks within the fuel supply...READ MORE
Frost & Sullivan Awards Authentix with the Authentication Solutions Technology Leadership Award
By: Mohamed Lazzouni, COO, Authentix Remember as kids the excitement you felt upon receiving a blue ribbon or trophy from sports or an art or science project? Your parents would post it on the refrigerator and tell everyone how proud they are of you. That’s how I felt upon learning that the prestigious Frost &...READ MORE
The Harmful Implications of Illicit Fuel Trade—the economy, the people, the environment
Written by: Kevin McKenna, President, Oil & Gas, Authentix Stop Fuel Fraud Series People often ask me what I do for a living. When I state that I manage a business that helps detect and deter illicit fuel trade, most of the time the response is a confused look and the question, “What is illicit...READ MORE
How to Create a Secure, High-Quality Fuel Supply
Introduction to Stop Fuel Fraud Blog Series Every country around the globe is dependent on the use of petroleum products to move people and goods around, generate power and generally keep their economies growing. Because of this ubiquity in the economy, most governments have developed fuel taxation systems to fund essential services for the benefit...READ MORE
A Product Owner’s Journey to Release the LSX 3000 Field Analyzer
It was over a year ago now that I was tasked with taking up the role Product Owner for Authentix’s newest analyzer for our Fuel Marking Programs, christened the LSX 3000 Field Analyzer. At the beginning of my involvement in the project, I was looking up quite a steep hill and had some reservations; it...READ MORE
Are Counterfeiters Innovators
Are Counterfeiters Innovators? I read an interesting article recently about the long discussed topic of why larger organizations can’t be more like a startup.  This topic is often brought up in the context of keeping organizations innovative and open to new markets and ideas outside of the normal focus of that business. But this...READ MORE
The end is nigh for banknotes? The data disagrees.
The conventional wisdom is that the end of cash is near. A recent Forbes online article  is the latest example of selecting facts to support a view shared by many. Yes, electronic payments are grabbing a larger piece of the payment pie, and yes money can be dirty, but the most important data to...READ MORE
There Are no Shortcuts to Safe Medicines
The Partnership for Safe Medicines® recently hosted a panel briefing of several former federal law enforcement officials and public health experts to discuss the merits of recent prescription drug importation proposals. The panel highlighted one of the often overlooked aspects of these proposals aimed to quickly reduce the cost of prescription drugs to patients in...READ MORE
In Africa, fuel quality is on the rise.
The African Refiners and Distributors Association (ARA) held its annual conference in Cape Town, South Africa last week. The meeting’s theme was “Achieving Clean Fuels in Africa”, a topic that has received much attention lately. In September of 2016 in a report released by the African Centre for Energy Policy (ACEP) partner, Public Eye, it...READ MORE
Preparing for the Pendulum to Swing
With the proliferation of internet trade and globalization of manufacturing the pendulum has swung in the favor of counterfeiters as far as ease of access to markets and manufacturing capabilities. And no one has been a bigger lightening rod for criticism around this swing than Alibaba founder Jack Ma. Some of this criticism is well...READ MORE
Europol Confirms Link Between Organised Crime and Fuel Fraud.
Last week, Europol released its European Union (EU) Serious and Organised Crime Threat Assessment 2017 (SOCTA 2017)1. The SOCTA is “Europol’s flagship product providing information to Europe’s law enforcement community and decision makers. It serves as the cornerstone of the EU Policy Cycle for Serious and Organised Crime.” The report serves to inform member states...READ MORE
Counterfeit cosmetics – a solvable problem.
A recent story on the problem of counterfeit make-up is just the latest example of an industry plagued by fake products and lost sales to illicit trade. Cosmetics are an interesting problem, because many of the products have relatively small size relative to their value. The real estate with which to carry serialization or overt...READ MORE